Posts Tagged ‘Social media platforms’

We have already established that traditional journalism is in a rut, but what can we do about it? I recently saw a clip on YouTube where David Carr from the New York Times and Andy Lack from Bloomberg Media discusses the future of Journalism, but I must admit that as I was listening to them I did not hear anything that I haven’t heard before, nothing revolutionary. They posed questions like ‘how should Journalism be created and distributed in the future?’ and ‘what are the new business-model and how does the changing economic look like?’, they confirmed that the old model of journalism is gone and that the making and distribution of media need to change, that the bag of resources journalists have today is huge compared to before, and also that digital media and traditional journalism is in a state of convergence, but there were no ideas or thoughts that steered us in the direction of what the answer to this might be. On top of this, when Tom Fiedler (Boston University) mentions that ‘Journalism education today is an escalator to no-where’ and that young people’s attention-span might be shorter than before they shake their heads in concert and refuses to see it as a problem. I am more than happy for them to be right, but there needs to be reasoning for it.

On the other hand, Tom Rosenstiel delivers a very interesting TedTalk on the future of Journalism. He explains that news is still on demand, but the audience is demanding when to get them, where to get them and what it should be about compared to adjusting their day according to the 6 o’clock news. He therefore says that news stories today must be presented differently and he points to a very interesting way of thinking; the new model of journalism must study its audience and their devices. People have all sorts of toys today; tablets, mobile-phones and laptops, but we use them at different times and we use them for different things. I found it very useful what Rosenstiel said about people often waking up in the morning and checking their smartphones in bed, then perhaps changing to their tablets at the breakfast table (whatever happened to socializing..), opening their laptops on their way to work and possibly using a stationary computer at work. Understanding this and understanding what content which gadget is good for is helpful in understanding how Journalism can serve the audience best.

Reference:

bu, 2014, NYT’s David Carr on the Future of Journalism, 6 March, YouTube, viewed 16 April 2014, https://www.youtube.com/watch?v=WPlazqH0TdA

TedxTalks 2013, The Future of Journalism: Tom Rosenstiel at TEDxAtlanta, YouTube, 28 May, viewed 16 April 2014, https://www.youtube.com/watch?v=RuBE_dP900Y

Here are some comments that I made to other people that reflected on the same two videos:

comment1

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Advertisements

Is there a future for journalism? Are the declining advertising revenues and the declining readership (in particular for print) a glance at the slow death of our once dedicated 4th estate?

Part of the problem for present journalism is in the sentence above; “our once dedicated 4th estate”. Where did the dedication and persistency go? What happened to investigative journalism?  Our somewhat trustworthy public sphere? I feel that all the points here mentioned have been washed away in a digital mix of instancy, citizen-journalism, and personal opinions.

After smartphones and social media flourished it seems like journalists and the creative newsrooms found it too hard to follow and just gave up on their leading role as news reporters. Instead of coming up with a new innovative strategy of how to shape their business-model into one that suits the digital age, they sat back watching everyone else take over. If this attitude continues, there is no doubt that they will end up where book-shops, video-shops and photo-shops are today.

I am all for digital technology and the public’s right to take part in the news, but I still believe that some part of traditional journalism is needed for at least two reasons; ethics and quality control.

Tailoring of news on the basis of advertisement is annoying, but is it better with Google’s algorithms? Digital media is sorting the news to us in accordance with what we have previously shown an interest in, not according to what we ought to know and hear about. News should not only be about interests, but also about what is important for us to know.

Citizen journalism may be instant, but in regards to quality, how can we trust that what some citizen wrote from somewhere in the world is true? How can we know what is fictional, actual or manipulated? Journalists must follow certain codes of conduct which at least strengthen the trustworthiness of their news. Actually, their codes of conduct also enforce them to think ethical, a point that Pavlik (2013) suggests to be one principle necessary to include when considering innovative and sustainable journalism. How are witnesses protected by citizen journalists? “I promise not to provide a picture of you..Cross my heart”. News content comes in all shapes; comment-threads, geographically tagged photos, opinion pieces, videos and more, we need a code of conduct to ensure “strong and transparent privacy policies” (Pavlik 2013). Only traditional journalism can provide this (so far).

The problem is that we need journalism to pick up its backpack and take on the journey into the future of journalism. Be innovative, think outside the box and take the lead as reporters once again. Technology, the Internet and social media has so much to offer and for journalism there is much to be discovered.

The ongoing battle between Google and Apple is more important to us than I think most of us realize. “Apple is suing Samsung for copyright infringement”; so what? Is it really our problem? I think that if we gave it some thought, we would see that this battle is not just about copyrights and market-share, this is a fight that will determine the future of the mobile-web.

The very architecture of the Internet enables a free flow of information without any central hub, every node is equal, and no one is there to decide what we can and cannot do. It is decentralized, and very democratic in its philosophy. With this in mind, I want to go back to Apple and Android (Google) and look at their different ideologies.

The beautiful design of the IPhone, as well as it being very easy to manage has made it a worldwide sensation. Having an IPhone has almost become some sort of trend; a fashion that everyone has become very fond of. One of the many arguments that are used to complement the IPhone is exactly that of it being easy to handle, but this pleasure comes with a price: Centralized computing. Unlike Androids, Apple let’s no one explore and play with their hardware or software, the applications on an IPhone has been approved by Apple, some call this a “walled garden”, others call it a sterile disney-fied walled garden surrounded by sharp-toothed lawyers.

Apples’ vision is to be able to control the user, the content, and the platform being used. Although the company offers to the public a brilliant piece of technology, this product grants the Apple company extreme powers. I think the ideology of Apple is one incongruent with the Internet. Instead of being decentralized it is centralized, instead of allowing, it denies, and instead of keeping every node equal, it constructs a hierarchy.

I am personally very happy with my Android, but sometimes I find that things do not work on my phone because it has only been adapted to the IPhone or the IPad. To me, this is a sign of one company’s control and powerful deals made with other companies sharing its’ ideology. I also find Apple’s patent-raid to be a terrifying example of how one company can kill innovation by limiting creativity.

Google’s Android may invite a few viruses from time to time, and in some cases people find it harder to manage, but I value their philosophy enough to learn. Android vision is participation, collective intelligence, and distributed control to all users. As an open source technology it can be liberally extended to incorporate new cutting edge technologies as they emerge. [It will] evolve as the developer community works together to build innovative mobile applications. The way I see it, Android is maintaining the very architecture of the Internet, encouraging creativity and innovation.

So the future of the mobile-web is important to us. We all enjoy the Internet, we all react when we hear of bills like SOPA, PIPA or CISPA which threatens our online freedom, so maybe we should start reacting a little stronger towards Apple and their IPhones as well.

Today we are in the middle a digital revolution, a technological shift which threatens the survival of many industries. In my latest post I have been discussing the possibilities to how industries can join the new online market and how they might adapt to a technological age. As of today many industries, especially the media industries seem to refuse to let go of their old business models. Personally I find myself thinking a bit like a technological determinist, we have to accept cultural and social changes which comes with new technologies, it makes no sense to resist. We have always invented new things that have changed our way of behavior and communication, very often to the better, so why not this time?

Power and control; probably the key words to why this revolution is met with so much resistance. Politics and news have walked hand-in-hand for a very long time, and both politicians and media owners have become very powerful through such cooperation. The Internet builds a foundation for a true democratic society, good for the consumer, but bad for authorities.

But let us look at the possibilities. I am not going to focus on the possibilities to maintain control, but the possibility to maintain business and revenue. The problem with industrial media is that it has always been centralized. The collection, production and distribution of news were built on a one-to-many model which gave these industries advantages through gatekeeping. They were able to filter and decide what was the news of the day, they had the power to judge what was important and what we were supposed to think. This screams propaganda, doesn’t it?

Today we are citizen journalists. We also decide what is the news of the day, judge what is important and influence what people should think. The Internet decentralized the news-market; it took the control out of the authorities’ hands. For democracy, this is a victory, but I still think that we need these media industries. We need them for quality control and distribution.

Many people can write a very convincing and important blog about a certain issue, but most people do not have the resources to check the accuracy of this information, I am sure many citizen journalists do, but to be honest, most of us do not. Most of us write and publish, without having researched the facts and background of the content.

With platforms like Twitter information can be aggregated into topics. When I post this blog to Twitter, no one will probably notice it, but if I use the hashtag #gatewatchers, it is a very different matter; my blog will end up in a very interesting search, which suddenly enhances the value of my blog-post.

What media-industries could do is to change their way of finding information. Instead of being told by editors: “Today we should be focusing on the U.S election”, journalists could use these aggregation-platforms to search for interesting and important news. Not only will we be a part of what the news is, but originally the news would be written by citizen journalists and the content would be made out of our opinions, not the editors. The role of the media industries would be quality control, to improve an already good piece of journalism as well as to distribute it to make sure it gets attention from the right people.

At least I would find the news much more trustworthy in the way that I know it is not just a piece of propaganda, it is something someone out there really cares about. In this way, I can see a very much improved public sphere.

I love media convergence! Suddenly we all became these nerdy civil journalists that were able to speak our minds to the world. To me this ongoing dynamic is great and I get to exploit it in many cool ways. I now have a smart-phone which allows me, not only to make phone calls, but to check my g+ account, send a tweet, capture a photo instead of a mental picture and even film it if I need to! Obviously that is just a few examples of what I can do, my point is that convergence has made my cell-phone become this multimedia platform compared to what it used to be 10 years ago.

I cannot remember the exact model of my first cell-phone. It was year -98 or -99 and the phone was very yellow, very heavy and very cool. With it, I was able to text and talk basically 🙂

With today’s cool new technologies, and of course with the Internet onboard, we become “prosumers” (Mitew 2012) instead of consumers, meaning that we are able to produce new content or modify already produced content: Rip, mix & burn (I did not say we were allowed). This used to be a privilege for only the wealthy industries given that the production used to be very expensive, that was also the time when I used to pay a heavy price to watch a good movie at the cinema. But the Internet changed this. It is now free for a person like me to produce content online as well as publishing it, this obviously also makes me able to watch content for free online – great huh? Not so great for the big conglomerates though. Scarcity is money for the industries. Ownership and control of content is the key in their business-model, so the concept of media convergence is not speaking to them as it does to me.

We should not underestimate these big industries. As the world become more convergent they see the need to protect their content through patenting and stricter copyright laws, and we are definitely witnessing this today; license agreements (EULA), patent-wars and user content being removed from the web due to copyright infringements.

Convergence is also challenging to old business models. Take the good old bookstore! Although we see a survivor here and there from time to time, this business is basically dead, replaced by Amazon’s kindle and online book outlets. The same happened to photo-shops which also moved online. The list of obsolete business models is only getting longer. That fact that I find media convergence to be great is a statement made by looking from my own perspective. Many people lose their jobs due to this dynamic, it is hard to adapt and modify a whole society into a technological era, but it is happening, and personally I think it is for the better. Our options are increasing, our knowledge is shared and to be honest, having things online just makes things easier and more convenient.

Reference:

Mitew, T 2012, Transglobal entertainment and media convergence, lecture, DIGC202, Global Networks, University of Wollongong, delivered 27 August.

Introduction

Convergence is defined by Henry Jenkins (2006) as “the flow of content across multiple media platforms, the cooperation between multiple media industries, and the migratory behaviour of media audiences.” The ongoing process of convergence is creating a more participatory society for the user by changing the dynamics of media technologies and opens up for new business-models for the industries, like it did with the idea of Transmedia. New technologies enable us to take pictures, record sounds, write and film, and because of the Internet we also have the opportunity to upload, download, remix and share content that are already flowing online. We have become more like “prosumers” (Mitew 2012) instead of consumers.

The audiences’ future is looking bright, but convergence also carries negative baggage. With these new technologies we have started to act as we please online, and thus a fight for survival between audiences and industries has emerged. In this essay I argue that convergence has affected the audiences’ use of technologies and respect for copyrights, the audiences’ choice of technologies, and the emergence of censorship due to the audiences’ use of new technologies. I will use Flickr as an example of technology throughout the essay.

Copyrights

The Internet and our new media platforms enable us to create mash-ups and remixes of the content online, and currently we are actively taking advantage of this. At the same time the copyright rules we have today are very strict, and because of our increasing level of participation the Media Industry keep lobbying for even stricter laws. Many users are frustrated with the copyright regulations, because the things that they create are removed from the web and sometimes the user even gets sued, but we should not forget that copyrights are a necessity and that they are made to protect our intellectual properties as well from being used as others.

We should think twice about using copyrighted material and give the industry another reason to fight for their content, instead we should embrace the solutions that are already out there. Maybe the media industry softens as time goes by, and realises that we are only using their work for new ideas and creativity. It is actually interesting to see how some users complain on copyrights, but still their own work is guarded and cannot be shared or copied.

Trey Ratcliff (2012) says “a pure artist has two motivations: creation for the sake of creation and sharing for the sake of connecting with the world.” If we want to use other peoples’ content to create new material, we need to allow other people to borrow our content as well. By committing to Creative Commons (2012) anyone can use your content as long as they acknowledge you and ask for permission if it is for commercial purposes.

The photo sharing site Flickr has enabled Creative Commons licenses (Flickr 2012) for a long time and it shows how sharing and attribution can be practised. You can choose which images you want to keep as private and which ones you want to share with the public, this way you provide images and videos for other people to use freely. With an open sharing ideology your content can travel all over the world via other peoples’ blogs, newspapers and online albums, and can even result in actual revenue! Although there will always exist thieves we must believe that most people are honest and willing to pay for the work of others, and most importantly this must start with ourselves and our own ideologies.

Generative platforms

A media platform today is expected by the user to grant us constant and immediate access to the world. It must enable us to multitask, and provide a place where everything can be produced, stored and shared. If a media platform cannot follow up on all of these “minimums”, it will be replaced by a more innovative technology. These technologies have “become interfaces to the flow of content” (Mitew 2012) that comes with convergence.

What I think few people realise is that we should choose wisely when we decide which platform to use for participation. There are several industries that fight to regains control of both users and content, and thus construct the platforms to do so. Facebook and Apple are both examples of media platforms that are locked appliances. Everything you post on Facebook are owned by Facebook, and by using it you agree to give them the rights to distribute “your” content as they wish. Apple provide a “walled garden” (Mitew 2012) for its users, a garden where Apple has already decided which applications you are allowed to use, and it is not possible to explore anything else.

I believe that in an era where we are fighting for Internet freedom and milder copyright laws, we should we be aware of ideologies where the Industry controls everything we can and cannot do. There are other media platforms which operate in freer environments, where the users own their own material and are even welcome to explore and improve the operation systems. In a Top Ten (2012) review of Flickr it was said that Flickr “want to get photos and video into and out of the system in as many ways as [they] can: from the web, from mobile devices, from the users’ home computers and from whatever software [the users] are using to manage their content.” In addition to this, Flickr also invite users to construct their own applications via their Application Programming Interface (API) (Flickr 2012).

I believe that by choosing a media platform or technology which is open and generative, we build an environment for ourselves where the flow of content between us and our media platforms flow freely.

Censorship

We are “the people formerly known as the audience” (Jay Rosen 2006), and with our media technologies and platforms today we now have the ability to use these technologies to freely express our opinions and share our knowledge with the world, it is the closest we have ever been to democracy. Social media platforms are increasingly popular in our daily lives; even the industries are finding new and innovative ways to implement these platforms into their businesses. For advertisers sites like Facebook act like a buffet of what is popular and what is not (Li 2012), some newspapers welcomes citizen journalism through to their news via blogs, images and videos (CNN-IBN 2012), politically Twitter has been used efficiently to organize demonstrations in the world and lately news have travelled faster via social media sites than anything else.

As it get more difficult for the media conglomerates to maintain control, they now try to lobby our Governments for a more definite form of control; censorship. Bills like the “Stop Online Piracy Act” (SOPA) and the “Cyber Intelligence Sharing and Protection Act” (CISPA)keep sneaking up on us, claiming that they are there to protect against online theft, but the intended result is to set us back as pure consumers by gradually blocking social media sites which will be blamed for hosting infringing links.

Our new media technologies and platforms can be used for creative purposes, but now more than ever we must remember what they are fundamentally constructed to do; spread messages. Several social media sites have demonstrated against these bills, Flickr for instance, was part of the campaign where they blackened, or censored, a lot of the pictures online to demonstrate what SOPA would look like. So far, the Internet and its users have won the battles, but given the different interests between the media conglomerates who wants to be the sole producers, and us who wants to participate, the war is far from over.

Conclusion

Flickr is a photo sharing site which enables its users to share “objects, knowledge and resources” (Weiss 2005). It was one of the first websites constructed to function in the web2.0 era, and for a very long time it was a revolutionary website. As a member on Flickr you create a profile, you connect with friends and people you choose to follow and you can comment on your own as well as other images. Flickr is a brilliant host for pictures; it is perfect for sharing and having your images discovered, but lately the photo sharing site seem to suffer by a lack of innovation (Dimech 2012). As the ongoing process of convergence continues, we are constantly presented to new technologies and innovations, and the contest is hard between the components. The one which is the most user-friendly and up to date wins the audience. I find it ignorant to choose a media platform or media technology solely on its design and functions, when there are many other important things that should be considered: Are you the owner of your own content? Are you allowed outside of the “walls” of your technology? Is your media platform supporting CISPA? Sites like Flickr, supports our freedom as users and that ought to be a strong argument for choosing it.